Digital Marketing Blog

Articles, Tutorials, & Ramblings on Digital Marketing

    SEO Expired Domain 301 Redirect

    Selective 301 Redirects from Expired Domains

    Redirects are an essential part of SEO life and are useful in many numbers of ways. The 301 redirect, which tells search engines such as Google that content has moved permanently, is one of particular merit. This redirect method can help make site redesigns more seamless, help re-purpose old content, and even help to effectively […]

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    Opinions & Backlinks

    Backlinks Are Like Digital Opinions

    Backlinks are the backbone of off-site SEO strategy. Search engines such as Google use them to determine a website’s relative popularity. In many ways, backlinks can be thought of as digital opinions—and, much like the real world, more popular websites offer stronger opinions in the eyes of search engines. Introduction Many backlinks aren’t worth the […]

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    Providing Value to Customers

    Best SEO Method: Provide Value Again and Again

    SEO and digital marketing can easily become saturated in sales promotions, special offers, and solely product-based conversations. To cut through the noise and attract new readership and new customers—focus on providing value first, and making sales second. While this may sound counter-intuitive but it’s proven to be one of the best SEO methods deployed by […]

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